Sign Gallery

Design Concept;
Shinsege department store has been serving as a major retail in Korea. Currently, the company has already completed remodel works for Jookjeon branch in Sungnam City. Regarding to the whole concept and design for remodeling project, making the interior spaces bright and splendid with a variety of lighting fixtures including LEDs is first considered. And a slightly slanting logo is applied on all sign system to maintain uniformity. LEDs lightings are also used for directional, informational signs and elevators.

Shinsegae Dpt. Store

Shinsegae Dpt. Store

Design Concept;
Star City in Seoul is literally a space for the young people including students and children. Consequently, sign systems used for the building provide them with fun and familiarity. All sign systems are made of active color performance concepts and a variety of pictograms are applied on the systems which help to easily find destination. Even if identical color and similar design application on the sign systems could make people bored, a verity of active design and words on them help them to chuckle one more time.

Star City