In Korea, Portable Neon is commonly called P.O.P Neon
because it is mostly installed in the window or within a shop's interior, helps
entice sales and serves as a point-of-purchase reminder.
Signs
have always played an important part in capturing the attention of passersby on
the street. Bright lights and vibrant colors are the most significant components
of a sign. A sign's value is measured by how it can utilize such components to
strengthen its attraction. As for Neon sign, its application has now been
changing, since the advent of portable neon, which are the best products for
clear and multi-colored lighting in outdoor advertising.
P.O.P
Neon? In Korea, Portable Neon is commonly called P.O.P Neon because it is
mostly installed in the window or within a shop's interior, helps entice sales
and serves as a point-of-purchase reminder. More importantly, it is right where
the visual action is - at eye contact level. Most portable neons use small
transformers because the neon tubes are short. Like Neon sign, portable neon
uses high voltage, ranging from 4,000 to 15,000V, mainly because it strives to
remain versatile for exterior use as well. But because of its option for unique
shape and application, this kind of lighting system may also be classified into
"additional signs."
Safety and Design The 1990s and the 2000s
saw a time of remarkable growth and change for interior neon signs. In the early
1990s, most portable neons just took up space inside shop interiors. But now,
these are essential products in a shop's interior decor. As the versatility of
neon applications increased, so did the demand for interior neon signs. Because
of this, the most important factors for interior signs are now both safety and
design. Portable signs have two effective elements. There is something mystical
and appealing about the human "imperfection" of hand-crafted signs, compared to
sterile-looking computerized signs. Neon signs, which in the past have mostly
graced shop exteriors, are now increasingly becoming the limelight of shop
interiors.
New Generation Today's new generation of young
people have their own brand of entertainment and popular culture. In this kind
of culture, portable neon plays a prominent part in gracing hip hang outs, bars,
clubs, other party places, and the launching for grand events. Even young newly
weds, in an effort to be unique, are now using neon signs inside their new
homes. In fact, outdoor signs are now invading the interiors and becoming
integral to the decor. The size of outdoor signs have also become smaller while
its designs have become more experimental and versatile when applied indoors. It
is clear that the demand for portable neon is on the rise. Many portable neon
manufacturers also continue to grab a large portion of the market share.
Portable neon, which is easier to carry and install than traditional neon signs,
will continue to have its niche market until a better substitute for portable
neon will be developed.
Unlimited Shapes In contrast to
off-the-shelf fluorescent lamps - which mostly have straight shapes and are only
available in standardized lengths and diameters - portable neon is custom-made
and highly personalized. Due to the continuity requirement, rendering complex
logos or lettering in neon tubes can result in rather complex glass shapes. Note
that, oftentimes, a neon tube isn't flat, but rather, three-dimensional. Tube
shapes derived from a sign's design are given to a glassblower as a blueprint.
This isn't an easy task - creating shapes from a straight glass tube requires
skill and constant training. Creating a variety of colors and shapes make
portable neon a viable product in capturing the public's focus and attention -
an increasingly difficult task, considering how today's modern society is
constantly subjected to so many interesting distractions. The unique selling
point of portable neon is that its manufacturers have the freedom to be more
creative in their craft and to follow the customer's preference. Not only is
portable neon catchy, but it is also easily installed, making it more popular
for interior use. It wasn't so long ago, when much of portable neon, which was
too expensive for interior use, was being imported from overseas. Today, the
portable neon industry has done an excellent job in creating the best possible
sign, at a more affordable cost.
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